Geneviève Levasseur
President and Creative Director

A natural and inspiring leader, driven by the desire to offer new interactive and narrative experiences, Geneviève founded Ingrid Ingrid to bring her wild – but feasible – ideas to life. Geneviève possesses both the creativity needed to surprise, and the capacity to take her unique projects to the finish line. She creates new formats, produces high-quality content, and brings about playful and innovative experiences.

Geneviève has previously worked within large organizations, including the national public radio and television broadcaster, CBC/Radio-Canada, where she led ambitious projects such as the restructuring of Radio-canada.ca and the updating of the radio program.

*Ingrid is Geneviève’s second name, which she also handed down to her daughter. Ingrid Ingrid was born out of this particular connection between a mother and her daughter.

Team Ingrid Ingrid

Experience and content designer

We like to solve all creative challenges with interactivity. Create unusual experiences while doing it in an inclusive way, with a permanent concern to surprise, support and bring the most unpredictable of a successful project!

Executive producer

Aucun obstacle, même les plus têtus, ne résiste à la persévérance et au flair de notre équipe pour les bonnes solutions. Connaissances techniques, de compréhension globale des enjeux, de patience et de négociation, nous guidons vos projets avec la même rigueur et sens du détail que les vôtres. Anticipation et prévoyance pour éviter les mauvaises surprises et optimiser l’expérience de tous.

Creative technologist: integration and programming

A great idea is good but a technology adapted to make it alive, it's magic! Lighted spirits combined with precise and strong hands, an ideal combination for the team of creative technologists at Ingrid Ingrid.

Strategy director

Ingrid Ingrid is multitasked but does not scatter either! You have to know how to gauge where it is at its best and communicate to the client all the angles to favor in order to hit the target correctly.

 Production administrator

Administrative and coordination challenges; rigor and tact for delicate things, with a keen sense of organization in the metronome.